Top 5 Strategies Used by Insurance Carriers for Customer Engagement in 2021

The pandemic has caused the insurance industry to pivot their business strategies in many ways. That's why we've put together the ultimate list of the top 5 trends and strategies to engage consumers used by the largest insurance carriers in North America!

Executive Advisor Announcement: Steve Mannik

In this series, we'll be highlighting top leaders and thinkers in the industry that are part of Optimity's advisory board. Read on to learn more about their perspective on our industry and the expertise and knowledge that they'll be bringing to Optimity. Steve Mannik Optimity would like to highlight our advisory board member Steve Mannik … Continue reading Executive Advisor Announcement: Steve Mannik

Health and Wellness Application: Creating Engagement in the Individual Life Insurance Industry

(2 min read) The Life Insurance industry has a problem with its policyholders. They don’t know them. They know their address so they can send the premium notice, but they don’t know anything about them. They know what their health was at the tie of application and that they needed life insurance, but they don’t … Continue reading Health and Wellness Application: Creating Engagement in the Individual Life Insurance Industry